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SEO
Search Engine Optimization – a buzzword we’ve all read, heard and possibly discussed about.  But despite the importance of SEO, many small businesses overlook this crucial step in guaranteeing they are being found. After all, we live in an uber digital world with 86% of people browsing the internet every day. Do you ever wonder:...
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Link building is crucial for SEO Every marketer on the planet knows how crucial link building is for SEO but many small businesses, startups and law firms fail to realize the level of importance of a backlink strategy. There is no way to rank on the first page of a Google SERP without links. In...
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Okay Google, how do I optimize for voice search? Technology’s evolving, the world is changing, and only those that stay on top of the game will outlast the big dog competitors. Voice search is definitely not a new concept. Google Mobile app had search by voice as far back as 2008. But the growing adoption...
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The moment your site goes live is an exciting and monumental milestone in your business but now you’re probably thinking, “how do I get more people to visit it?” That’s where digital marketers come into play but you don’t have to shell out a fortune to hire one to strategize and implement a marketing plan....
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In order for small and large businesses alike to succeed in a digitally crowded eco-system, you have to be seen and you have to be seen on top. But ranking high on SERP’s (search engine results page) takes a strategic and laser focus approach that often seems overwhelming to tackle. Search engine optimization (SEO) is...
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What is Schema Markup? Schema markup is certain code in your website that helps search engines more easily recognize information to show to users. If you’ve ever used rich snippets, you know exactly what schema markup accomplishes. By adding this code to your website, your helping the search engines identify certain text on your site...
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