Link building is crucial for SEO Every marketer on the planet knows how crucial link building is for SEO but many small businesses, startups and law firms fail to realize the level of importance of a backlink strategy. There is no way to rank on the first page of a...
Marketing
Adjusting Your SEO Strategy for Voice Search
Okay Google, how do I optimize for voice search? Technology’s evolving, the world is changing, and only those that stay on top of the game will outlast the big dog competitors. Voice search is definitely not a new concept. Google Mobile app had search by voice as far...
5 Ways to Expand Your Law Firm’s Market Reach
Whether you’re a seasoned law firm or just opening up your practice, one of the main struggles we hear from attorneys is getting more clients. There are many strategies you can do to expand your market and get more clients. The first thing you should do though, is...
Image Optimization Tips For Your Law Firm Website
We live in a highly visual world, making clear beautiful images is an absolute must on your website - in landing pages, blog posts and all other pages of your site. Images make your webpages much more appealing but many law firms and other small businesses overlook...
Understanding Data 101: Google Analytics
Having a beautiful website, killer marketing strategy and fantastic referral program is not enough for a business to succeed. Like all great campaigns and business endeavors, you need to establish KPI’s (key performance indicators) and measurable metrics so you can...
How to Improve Your Law Firm Advertising In 9 Ways
The 9 Most Effective Marketing Techniques for Law Firms Whether you’re a seasoned attorney with an established law practice or a rookie attorney with a budding career in the nascent phase of take-off, getting more business is always top of mind. Unfortunately, many...
5 Ways To Get More Website Traffic
The moment your site goes live is an exciting and monumental milestone in your business but now you’re probably thinking, “how do I get more people to visit it?” That’s where digital marketers come into play but you don’t have to shell out a fortune to hire one to...
7 Biggest Digital Marketing Game Changers in 2018
It’s December and if you haven’t already put together your plan for Q1 2018 you’re behind schedule. We’ve seen drastic advances in technology. From Artificial Intelligence to Blockchain to everything in between, it’s still baffling (even more so now) to see many...
7 Essentials Every Tour Operator Should Have on Their Websites
Having a pretty website with a fancy logo isn’t enough to survive in such a competitive and complex digital world, especially for tour operators. From the eyes of the consumer, nothing is as frustrating as landing on a website and having a broken experience that...
How To Build a Killer Landing Page in Under 2 Hours
So you have a website and think you’re good to go, right? Not quite. Landing pages are a very powerful but often underutilized marketing tool tour and activity providers dismiss. The reason is because many tour operators don’t even know what they are and most...
How Law Firms & Attorneys Can Learn the Art of Understanding Your Customers
A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls like mine. I am so happy, my dear friend, so absorbed in the exquisite sense of mere tranquil existence, that I neglect my talents. I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now. When, while the lovely valley teems with vapour around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few stray gleams steal into the inner sanctuary, I throw myself down among the tall grass by the trickling stream; and, as I lie close to the earth, a thousand unknown plants are noticed by me: when I hear the buzz of the little world among the stalks, and grow familiar with the countless indescribable forms of the insects and flies, then I feel the presence of the Almighty, who formed us in his own image, and the breath of that universal love which bears and sustains us, as it floats around us in an eternity of blist.
Law Firm Digital Marketing
Top 10 Digital Marketing Must Haves for Law Firms in 2017 The legal industry is experiencing dynamic changes as competition increases from a result of technological advancements and startup disruptors. A lot has changed in the past year thanks to new marketing tools...
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