Website That Drives Business Success
Importance of Web DesignIn today’s digital age, a website serves as the cornerstone of any business’s online presence. It’s not just a digital brochure but a platform that can significantly influence customer behavior, brand perception, and ultimately, the success of...
How Does SEO Help Law Firms
Search Engine Optimization For Law FirmsSEO can play a significant role in helping law firms enhance their online visibility, attract potential clients, and establish themselves as authoritative sources within their respective legal specialties.HERE’S HOW SEO CAN...
How Marketers and Law Firms Can Step Up Their Marketing Game with Geofencing
Geofencing is a location-based service that allows applications and other software to trigger a pre-programmed event when an individual enters the designated area. It is a virtual fence or perimeter of a physical location that can be created both outdoors or indoors...
How Lawyers Can Survive When Feeling Emotionally & Physically Overwhelmed
No matter how much you may love your job, no job is 100% fun. There are ups and downs, especially if you are a small law firm or solo practicing attorney. Burnout is more than just a result of long hours, which lawyers can...
What is the Value of Your Content?
Search Engine Optimization - a buzzword we’ve all read, heard and possibly discussed about.  But despite the importance of SEO, many small businesses overlook this crucial step in guaranteeing they are being found. After all, we live in an uber digital world with 86%...
Backlink Strategy for Small Businesses, Startups & Law Firms
Link building is crucial for SEO Every marketer on the planet knows how crucial link building is for SEO but many small businesses, startups and law firms fail to realize the level of importance of a backlink strategy. There is no way to rank on the first page of a...
Adjusting Your SEO Strategy for Voice Search
Okay Google, how do I optimize for voice search? Technology’s evolving, the world is changing, and only those that stay on top of the game will outlast the big dog competitors. Voice search is definitely not a new concept. Google Mobile app had search by voice as far...
5 Ways to Expand Your Law Firm’s Market Reach
Whether you’re a seasoned law firm or just opening up your practice, one of the main struggles we hear from attorneys is getting more clients. There are many strategies you can do to expand your market and get more clients. The first thing you should do though, is...
Image Optimization Tips For Your Law Firm Website
We live in a highly visual world, making clear beautiful images is an absolute must on your website - in landing pages, blog posts and all other pages of your site. Images make your webpages much more appealing but many law firms and other small businesses overlook...
Understanding Data 101: Google Analytics
Having a beautiful website, killer marketing strategy and fantastic referral program is not enough for a business to succeed. Like all great campaigns and business endeavors, you need to establish KPI’s (key performance indicators) and measurable metrics so you can...